All it takes is getting the gold. Then comes the endorsements. For Gabby Douglas, that first endorsement came today. Kellogg’s couldn’t wait to snatch up America’s newest sweetheart in a branding deal that’s landed her on the cover of its corn flakes.
Her picture is all too familiar– that beautiful smile, bright eyes and a look of pride in her accomplishments standing tall with that gold medal.
We can’t get enough of her!
Kellogg’s was smart, jumping at the chance to bring our golden child to the cover of its cereal. I don’t buy corn flakes, but I will ASAP–just because. Kellogg’s knows this and so do other companies.
This isn’t the last we’ll see of Gabby. Winning that gold medal propelled her from an Olympic gold medalist to a business and a brand.
Your Jersey Girlfriend,