A baker in Miami, FL offered to make the cake for LeBron’s 27th birthday. The arrangement between Alethea Hickman and party handler Jared Galbut was that she would get a ton of publicity for making the cake, but no money would be exchanged.
Then they saw the cake.
Galbut said James’ people decided Hickman’s work wasn’t fit for the king:
“It just wasn’t what was expected. When LeBron’s people saw it, they just didn’t want to use it and decided to bring their own cake. I can’t tell LeBron James what birthday cake to eat. It’s LeBron James, for Christ’s sake.”
Well, yeah, that sounds about right. But where does that leave the baker?
“I don’t even know where my cake went,” Hickman said. “I was mortified. They had me do it in the middle of the holiday crush and I hired additional people. Someone needs to pay.”
And how much is the cake worth? According to Galbut,
“That cake couldn’t be worth more than $600. It’s flour, eggs and water.”
No, it’s not just “flour, eggs and water,”. It’s “workers, hours, wages, delivery, passed-over revenue streams that were let go so as to service James,” and also “things that go on and in a cake besides flour, eggs and water.”
I doubt LeBron even SAW the cake. He’s been on the road trying to win a championship and getting engaged. Also, I doubt he’s involved in the intricacies of his birthday party.
Galbut probably saw the cake, didn’t like it, gave his opinion to LeBron’s people and they agreed.
Hickman lost out–sort of. In the end she still got some publicity and her cake is connected to LeBron James.
Unfortunately, I don’t like the cake either.